Reliance Communications (RCOM) begins smartcare on Twitter. What is means is that its customers are enabled to manage their account on Twitter in a cuztomized manner. It is a first-ever initiative in India by a telecom company in the Social Media vertical. With the help of smartcare on Twitter, customers of RCOM can opt for self-help and complete customization. Users just need to RCOM’s official Twitter account @RelianceMobile opting to avail multiple services like recharge account, avail best deals, make payments and a lot more, in real time.
Reliance Communications is a fully integrated telecommunication service provider company in India. It has achieved a milestone with the launch of Smartcare on Twitter to provide a number of user account management services to the organization’s wireless subscribers through Twitter’s live, public platform. Smartcare on Twitter will enable Reliance Communications’ wireless customers to administer their user account in a normal and simple way by using their Twitter account login credentials.
The customers will have to Tweet to @RelianceMobile along with the specific keywords and hashtags to avail special services in real-time. Now customer can enquire about their balance/outstanding amount, make bill payments, facilitate online recharges, activate or deactivate specific services. Not only this, there is a lot more to this. Once the customer sends a Tweet to @RelianceMobile alongwith the relevant query, keyword and hashtags, the desired information comes back as a Direct Message (DM) on his Twitter account.
All this effort is being done for some important reasons. Reliance Communications launching Smartcare on Twitter is to ensure their active presence on social media, connect with the customer with their ease and comfort, be available 24 x 7, respond back in real-time, empower customer by making them self-reliant, creating ownership and taking advance of disruptive social media platform. With the increase in time spent on social media by businesses and individuals, this move is definitely going to help RCOM customers in a big way and also will be lowering the time and cost curve.
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